K-Bek has mountains in its DNA; the name K-Bek comes from Daniele KAZEM-BEK the brand founder. KAZEM-BEK, originally from Caucasus region Azerbaijan, the name originates from the KAZBEK 5047m peak, the second highest mountain of Caucasus. Mountains are the starting point for K-BEK adventure, his roots, his passion for the outdoors and skiing.


K-BEK sportive identity supports the brand development for authentic clothing products shaped with attention, passion and cutting edge technology to fit all kinds of adventures and outdoors activities.


K-BEK brand is for the person who makes sport their life style philosophy, who enjoys sharing with friends and family their passion for sport.


A fantastic day in the mountains has ended, we are ready to take you into the most exciting and thrilling sportive adventures in the world.

Daniele Kazem-Bek



K-BEK Make It Personal is the first Italian brand that makes tailor-made high quality customized clothing products, in the field of sportswear. It comes from Daniele Kazem-Bek’s intuition, a businessman with longstanding experience in sports clothing.

With K-BEK, you can easily order ski, outdoor and sportswear technical sportive tailor-made clothing line for men and woman inspired from Italian fashion and design core values.

K-BEK designers deliver a variety of different styles using the highest quality technical and performance fabrics and accessories with all the function and technical abilities the consumer could possibly desire. The Client chooses preferred colours and sizes through a very easy on-line size measurement system or if necessary can also request a home measurement service.

Authentic and customised products delivered at home and offered at competitive price thanks to the direct distribution to clients.

K-Bek works with over 400 Italian ski instructors, his products are verified on field, and for this reason is able to offer all the best solutions to guarantee comfort and protection from all weather conditions.

Tailor-made, Italian style, European cutting-edge technology. K-BEK MAKE IT PERSONAL: the new frontier for technical and outdoors sportswear.

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K-Bek is the official supplier
of the 4Matic Ski Schools

  • Contea Bormio
  • Ponte di Legno / Tonale
  • Arabba
  • Tonale Presena
  • Dolomites Alta Badia
  • Sciliar 3000 Seiser Alm
  • Ovindoli 2000
  • Terminillo

Total: more than 430 Ski instructors wear K-Bek ski uniforms

The heraldic motto “Nei secoli fedele”,  created on the occasion of the first centenary of Benemerita, best expresses the spirit and soul of the Arma dei Carabinieri since 1814, the year of its foundation.

Interpreting precisely this spirit, the brand “Arma 1814” is born, which wants to be the mouthpiece of a world in which the values of tradition merge with the momentum and the challenge continues towards modernity and which wants to be a synthesis of a reality made up of people, with their needs and their growing needs, in which the Carabinieri move and act in their ultra-secret mission.

The sports brand K-Bek , the official supplier of the Carabinieri, was identified as a partner of Arma 1814 for the development of a technical clothing line for the mountain with products for skiing on the slopes, for ski mountaineering and for the outdoors.

The activewear collection Arma 1814 , made with a completely Italian design and product development, proposes garments with avant-garde fabrics for technical features and comfort, designed and created to guarantee maximum practicality and protection in all outdoor sports activities.

Attention to the modernity of the proposals and materials wisely combined with regard to the tradition, style and history of the weapon; this in essence is the concept that the leaders want to express.

We therefore welcome you to the new world of Arma 1814 where we hope that the identity and characterization of our proposals meet your expectations.

Contact us on info@k-bek.it , we will be happy to give you all the information of the case and we would like to be able to receive your comments and suggestions regarding our proposals.

Nei Secoli Fedele

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Vicolo Casale San Nicola 52
00123 Roma (RM)
tel: +39 3483109458
tel: +39 0630892748

Registered office: Piazza della Loggia 5-25121 Brescia
Place of business: Vicolo Casale San Nicola 52-00134 Roma Tel +39 06 30892748
info@k-bek.it   www.k-bek.it


“Less is More”

K-BEK wants to introduce a new sales philosophy and a new approach to the end customer, substantially changing the development and sale of its products. We want to create a direct “liason” with the consumer to be able to serve it in the most appropriate manner and, by reducing the sales chain, to be able to offer our items at a decidedly lower price/p>

We will call our philosophy “Less is more”, to underline the fact that reducing the supply chain will increase the advantages for our customer; advantages not only from an economic point of view but also for the quality of the service provided.

We will try to get to know all our customers personally to give them all the necessary information and listen to their valuable suggestions (we can only improve the product if there is a direct and clear comparison with the user).

K-BEK selects the most technological and performing fabrics and accessories to guarantee the best possible comfort to those who wear our garments on every occasion

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Make it personal

Make it

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