K-Bek has mountains in its DNA; the name K-Bek comes from Daniele KAZEM-BEK the brand founder. KAZEM-BEK, originally from Caucasus region Azerbaijan, the name originates from the KAZBEK 5047m peak, the second highest mountain of Caucasus. Mountains are the starting point for K-BEK adventure, his roots, his passion for the outdoors and skiing.


K-BEK sportive identity supports the brand development for authentic clothing products shaped with attention, passion and cutting edge technology to fit all kinds of adventures and outdoors activities.


K-BEK brand is for the person who makes sport their life style philosophy, who enjoys sharing with friends and family their passion for sport.


A fantastic day in the mountains has ended, we are ready to take you into the most exciting and thrilling sportive adventures in the world.

Daniele Kazem-Bek


K-BEK Make It Personal is the first Italian brand that makes tailor-made high quality customized clothing products, in the field of sportswear. It comes from Daniele Kazem-Bek’s intuition, a businessman with longstanding experience in sports clothing.

With K-BEK, you can easily order ski, outdoor and sportswear technical sportive tailor-made clothing line for men and woman inspired from Italian fashion and design core values.
K-BEK designers deliver a variety of different styles using the highest quality technical and performance fabrics and accessories with all the function and technical abilities the consumer could possibly desire.

The Client chooses preferred colours and sizes through a very easy on-line size measurement system or if necessary can also request a home measurement service. Authentic and customised products delivered at home and offered at competitive price thanks to the direct distribution to clients.

K-Bek works with over 400 Italian ski instructors, his products are verified on field, and for this reason is able to offer all the best solutions to guarantee comfort and protection from all weather conditions. Tailor-made, Italian style, European cutting-edge technology.

K-BEK MAKE IT PERSONAL: the new frontier for technical and outdoors sportswear.

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K-Bek is the official supplier
of the 4Matic Ski Schools

  • Contea Bormio
  • Ponte di Legno / Tonale
  • Arabba
  • Tonale Presena
  • Dolomites Alta Badia
  • Sciliar 3000 Seiser Alm
  • Ovindoli 2000
  • Terminillo

Total: more than 430 Ski instructors wear K-Bek ski uniforms


Vicolo Casale San Nicola 52
00123 Roma (RM)
tel: +39 3483109458
tel: +39 0630892748

Registered office: Piazza della Loggia 5-25121 Brescia
Place of business: Vicolo Casale San Nicola 52-00134 Roma Tel +39 06 30892748
info@k-bek.it   www.k-bek.it

"Less is More"

wants to introduce a new sales philosophy and a new approach towards the final customer, substantially changing the development and sale of its products. We want to create a "liason" direct "liason" with the consumer in order to serve it in the most appropriate way and, by reducing the sales chain, to be able to offer our articles at a decidedly lower price. We will call our philosophy "Less is more" , underlining the fact that reducing the supply chain will increase the benefits for our customer; advantages not only from the economic point of view but also for the quality of the service provided. We will try to get to know all our customers personally to give them all the necessary information and listen to their valuable suggestions (you can only improve the product if there is a direct and clear comparison with those who use it). select the most technological and performing fabrics and accessories to guarantee the best possible comfort for the wearer of our garments in every occasion.

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Make it personal

Make it

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